About Us
Professional-grade One-stop Jewelry Solution Provider
VFOOK Story
The story of VFOOK begins with one man’s “golden dream.”
The founder, Mr. Zhongshan Wang, was once a truck driver. In 1987, his hometown, Changle, discovered a sapphire mine with reserves of billions of carats, earning it the title of "China's Sapphire Capital." From then on, he harbored a firm belief: to promote the gemstones of his hometown to the whole country. In 1994, at the age of 30, unwilling to settle for mediocrity, he resolutely entered the jewelry industry, starting as an apprentice. Later, he and his wife invested all their savings into their arduous entrepreneurial journey. In 2004, they established their own brand, "MOKINGRAN"—meaning "everyone has a glittering dream, and as long as you strive, you can realize that dream." This perseverance is precisely the core spirit of VFOOK.
As a core subsidiary of MOKINGRAN Group, VFOOK (Shandong Vfook Jinye Jewelry Co., Ltd.) was established in Shandong Province, China, in 2007. It is a professional-grade one-stop jewelry solution provider. Since its inception, VFOOK has upheld the founder Mr. Wang's pursuit of excellent quality, adhered to the original aspiration of "making chinese jewelry manufacturing shine in the world," and has focused on the field of jewelry findings. VFOOK firmly believes that a small jewelry clasp is the very soul of a piece of jewelry. Driven by this belief, VFOOK is committed to providing high-precision findings to global brands through automated production and technological innovation.
Through years of dedicated development, VFOOK has grown into a leading enterprise in the jewelry industry. Its parent company, MOKINGRAN, is successfully listed on the HKEX, with annual revenue reaching US$3 billion. Its strong capital strength and global layout have laid a solid foundation for the brand's development. VFOOK has established a large-scale operation system covering the entire industry chain, integrating R&D, production, and sales. With modern production bases and a global business presence, VFOOK's annual production capacity and delivery capability rank among the top in the industry. Its products cover high-quality jewelry findings, various jewelry making chains, and a full range of fine jewelry. From delicate findings to dazzling finished jewelry piece, VFOOK connects every detail with exquisite craftsmanship, striving to become the most trusted partner for global jewelry manufacturers.
About VFOOK
VFOOK established in
2007
VFOOK is a world-leading premium jewelry manufacturer established in 2007. It is located in Shandong Province, China, with a 93,360 ㎡ production area and its own jewelry production building. There are more than 1,600 staff, including a talented designer team of over 100 members, 3,000 new designs launched per month, specialization in the production of necklaces, earrings, bracelets, rings, body jewelry, and piercing jewelry, and 500 sets of machines for K-gold and sterling silver jewelry production.
Jewelry Smart Production Park
Skilled Full-time Employees
Machines Ensure the Quality of Products
VFOOK has established a design, production, and quality inspection management system. It has imported a number of world-class jewely processing equipment and advanced manufacturing techniques from countries with the most advanced jewely processing equipment such as the United States, Italy, and Germany.
In order to strictly control the quality of products and ensure the purity of gold product, the company has set up a domestic leading gold testing center, which tests and controls all the links from raw materials to finished products. In 2013, the testing center successfully passed CNAS.
The company has passed ISO9001 quality management, ISO14001 environmental management, and IS045001 occupational health and safety management, we also adhere to sustainable strategies, join the RJC Certification system, and persist in using recycled gold and recycled silver. VFOOK jewelry does not contain allergenic metal, which is skin-friendly, and the product quality meets EU standards.
VFOOK Development History
2007
VFOOK was officially founded
2013
VFOOK's Testing Center has earned a prestigious recognition from the China National Accreditation Service for Conformity Assessment(CNAS) Laboratory.
2020
Achieving technological breakthrough,18K gold jewelry spring clasps has achieved domestic mass production.
2026
To date, VFOOK has accumulated over 600 authorized patents, including 7 invention patents, providing strong support for VFOOK' s Fine Jewelry Industry to build an influential brand.
2010
VFOOK established the Changle Charity Fund with 10 million RMB. VFOOK is proud to support education, children, improve the living environment of the elderly, and natural disaster relief projects.
2016
Successfully challenged two Guinness World Records titles.
2023
Mokingran Gold Jewelry Intelligent Manufacturing base - Mokingran Town officially opened.
Guiding Principles
Mission
Drive the development of the gold and jewelry industry through technological innovation, and make everyone more beautiful.
Vision
Become a world-leading player in the gold and jewelry industry.
Values
Customer orientation, striving as the foundation, responsibility & collaboration, truth-seeking & innovation, and sustainable development. VFOOK is committed to sustainable development and environmental responsibility. It prioritizes recycled metals in jewelry making, effectively reducing the demand for mining, contributing to the protection of natural resources, and promoting a circular economy.
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